Born from Retail. Built for Precision.
Smollan Technologies is a technology company with roots in one of the world's deepest retail execution networks: 80,000 people across 60+ markets, engaging 20 million shoppers at 5 million points of purchase. That heritage shapes everything we build.
We began by building practical tools to help field teams work faster, make clearer decisions and solve real problems in the aisle. But those tools grew, shaped by retailers, brands and distributors who needed the same clarity. Over time, we built and brought together specialist capabilities in retail analytics, EPOS intelligence, retail management, fleet and warehouse operations, field execution, retail media, last-mile delivery and IoT, each respected in its domain, each with deep expertise and loyal clients.
Our Journey
The Field-to-Digital Leap
We started where it mattered most: on the ground, in stores, shoulder-to-shoulder with the people who keep retail moving. As our field teams grew across 60 countries, we built technology to support them, not in theory, but in the real world. Those early mobile and data platforms didn’t just improve our operations; they sparked a shift in how we thought about the power of technology to transform retail.
Data Becomes the Core
As our tools matured, we realised the real opportunity wasn’t only digitising work; it was understanding it. Data became the centre of our world. We set out to capture, analyse and automate every meaningful moment in the retail cycle, helping our clients make clearer, faster and more confident decisions. This was the moment we moved from “using tech” to becoming a data business.
Building the Full Retail Stack
Our ambition grew. With acquisitions like DataOrbis, we brought in experts who understood retail from every angle, from forecasting and planning to predictive analytics. What started as a collection of powerful tools began forming a connected ecosystem. We weren’t building features anymore. We were building the backbone of modern retail.
A Cluster with One Purpose
To move faster and think bigger, we brought all our data and technology capabilities together for the first time. This wasn’t a structural change on paper; it was a shift in mindset. Teams across continents started working with one shared purpose: to build the future of retail technology through data, software and AI.
The Integration Catalyst
The acquisitions of Argility, CQuential and FleetDomain added decades of software and supply chain expertise to our ecosystem. MediaMetrics and Chirp deepened our reach into retail media and consumer insight. Suddenly, the pieces connected (execution, data, software, AI and media) all working together. Integration stopped being an aspiration and became our advantage.
One Brand, One Ecosystem
Today, we stand as Smollan Technologies, a single, unified technology business with more than 30 integrated solutions across 20+ markets. We’ve moved from a collection of brands to one global ecosystem built to help clients simplify complexity, integrate what matters and innovate at speed. This is where our story comes together, and where the next chapter begins.
Our Culture
We’re product thinkers, engineers, analysts, and advisors, united by a shared belief in solving meaningful problems with practical technology. Grounded in the realities of the retail floor, we value pragmatism over perfection and progress over theory.
Simplicity Drives Adoption
Good technology should feel obvious. We design tools that are clear, useful and easy to adopt, because real impact only happens when people actually use what we build.
People First, Always
Behind every data point is a person trying to get something done. Our work is about helping teams make better decisions, feel more confident, and deliver great experiences in the flow of their day.
Outcomes Over Optics
We don’t chase features for the sake of it. We focus on what moves the needle: the results our clients feel, the decisions that get easier, and the value that shows up on the ground.
We move with intent, build with purpose, and leave things stronger than we found them.
Guiding Principles
Our technology is built on the same principles that have guided Smollan for decades. We take ownership, build relationships that endure, and use data, software and AI to drive continuous growth – always focused on winning at the point of purchase.
Make it yours
We own the outcome. From data quality to deployment, we take responsibility for every detail and ask, “What can I do to help the team win?” We move quickly, keep our promises, and favour practical solutions that work in real stores, with real people.
Build relationships that last
We use data to strengthen, not replace, human relationships. Our platforms are designed to build trust between retailers, manufacturers, distributors and shoppers – creating shared views of performance, transparent ways of working, and partnerships that grow over time.
Strive for growth
We never settle for good enough. We experiment, learn and use advanced analytics and AI to uncover new ways to grow. We challenge convention with bold ideas grounded in evidence, helping our clients move from reporting on the past to shaping what happens next.
We take ownership, build trust, and use data to unlock smarter growth at the point of purchase.
Smollan Group
The Smollan Group has spent more than 90 years inside retail, understanding how products move, how shoppers behave and what it takes to win in the aisle.
As the technology arm of the Group, we build on that heritage with modern software, data and AI. It means our clients get something rare: deep retail understanding paired with a scalable, future-ready technology platform.
We sit at the point where retail insight meets digital infrastructure. Global in reach, local in understanding, and focused on helping our clients grow with clarity and confidence.
Where We're Heading
We are embedding predictive analytics and AI directly into the platforms our clients already use, as native capabilities that make every tool smarter, faster and more precise.
The goal is a shift from backward-looking reporting to forward-looking decision support, where AI surfaces the insight, recommends the action, and the retail operation executes with precision.
Let's Map Precision to Your Priorities
See where Data & AI, Software and Cloud can drive measurable impact across your retail operation.
