Retail Media Performance Platform

Mediametrics – Retail Media Transparency & Insights

Measure, optimise and prove the impact of in-store campaigns with real-time retail media analytics and ROI tracking.

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Problems We Solve

Mediametrics Retail helps brands and retailers overcome the challenge of proving the effectiveness of retail media.

Hard-to-Prove ROI on Retail Media Spend

Retailers and brands often struggle to demonstrate the direct impact of in-store media investments. MediaMetrics connects campaign data to actual sales performance, providing measurable attribution and proof of value for every activation.

    Blind Spots in In-Store Campaign Execution

    Without clear visibility into what’s happening at store level, campaigns often fail to deliver their full potential. MediaMetrics captures real-time compliance and performance data from every location, giving retailers and suppliers full confidence that campaigns are live, visible, and compliant.

      Fragmented & Manual Reporting

      Campaign reporting is often scattered across multiple systems, making it difficult to connect impressions, footfall, and sales uplift. MediaMetrics integrates media, sales, and scan data into a unified reporting environment, creating a single source of truth for both retailers and advertisers.

        Ineffective Targeting & Format Planning

        Not all media placements deliver equal value. MediaMetrics helps retailers and brands compare formats, locations, and audiences based on data-led performance, enabling smarter targeting, higher conversion rates, and continuous optimisation across campaigns.

          How It Works

          Mediametrics Retail captures in-store activity and connects it to campaign data, providing visibility into performance and return on spend. Teams can compare tactics, channels and stores on a single unified platform.

          Campaign Analytics

          End-to-end campaign visibility

          Track impressions, store presence, execution accuracy and sales impact.

          Media-to-sales linkageExecution trackingPerformance dashboards

          In-Store Execution Tracking

          What’s actually happening in-store

          Use field data and scan data to validate in-store media execution.

          Execution complianceOn-shelf visibilityProof of placement

          ROI Reporting

          See what works

          Calculate return on investment by linking campaign data to real sales outcomes.

          Sales attributionChannel comparisonROI benchmarking

          Benefits to Your Business

          Mediametrics Retail drives smarter retail media investment decisions with real-time data and campaign transparency.

          Higher ROI

          Optimise spend and improve results with performance visibility.

          Faster Insight

          Make data-led decisions with live campaign and sales metrics.

          Smarter Targeting

          Refine strategies based on what formats, stores or partners drive sales.

          Clearer Justification

          Back up investment decisions with tangible sales data and media impact.

          Prove the power of your in-store media.

          Track retail campaign performance, demonstrate ROI, and optimise investment.

          Book a Demo Talk to a Retail Media Expert

          Who It's For

          Built for media buyers, marketers and retailers who need to demonstrate the value of in-store campaigns.

          Retail Media Buyers

          Understand media performance at store level and link it to results.

          Brand Marketing Teams

          Track in-store campaigns and improve future planning with data.

          Retail Partners

          Provide advertisers with credible ROI data and transparent performance reporting.

          Related Products

          Mediametrics Retail works with our retail execution and scanning platforms to create a full view of campaign impact.

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          Not sure where to begin?

          Share your business challenge, and we'll recommend the best-fit solution from our product ecosystem.

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