Promotion & Pricing Intelligence

AI-powered pricing, promotion, and demand forecasting

PredictRetail helps commercial teams optimize prices, simulate promotions, and forecast demand using real-time data and AI-driven models.

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Problems We Solve

PredictRetail focuses on these challenges.

Hard to Set the Right Price

Pricing decisions are often made using limited data or competitor guesses, resulting in missed margin or lost share. PredictRetail uses advanced AI models to pinpoint optimal pricing by SKU, region, and channel, balancing competitiveness and profitability in real time.

    Low Promo ROI & Unclear Impact

    Promotions frequently underperform because their true impact is unknown until after the fact. PredictRetail enables simulation and measurement of campaign performance before launch, forecasting uplift, cannibalisation, and ROI to ensure every discount drives value.

      Overstocks, Stockouts & Returns

      Demand volatility makes it difficult to align inventory to actual consumer need. PredictRetail’s AI forecasting balances stock levels across products and regions, reducing excess inventory, cutting returns, and preventing costly stockouts at the shelf.

        Decisions Based on Gut Feel

        Teams often rely on experience rather than evidence, leading to inconsistent results and misaligned priorities. PredictRetail unifies pricing, promotion, and sales data into clear dashboards and predictive insights, empowering strategic, data-backed decision making.

          How It Works

          What sets PredictRetail apart is its AI-driven approach to pricing and promotions. It combines historical sales data with real-time market insights to deliver precise recommendations.

          AI Pricing Engine

          Elasticity modelling across regions and SKUs

          Use historical sales data to simulate pricing outcomes, measure sensitivity, and optimize price points.

          Elasticity curvesPrice band simulationCross-segment comparisons

          Promotion ROI Simulator

          Test scenarios and allocate spend wisely

          Model promotional outcomes, test combinations, and allocate budgets for maximum return.

          Sales uplift estimationPromo cannibalization trackingReal-time ROI dashboards

          AI Demand Forecasting

          Forecast sales patterns with precision

          Leverage AI models to forecast demand across channels, seasons, and segments.

          Multi-SKU forecastingSeasonality modellingAnomaly detection

          Benefits to Your Business

          PredictRetail empowers teams to make data-driven decisions that boost revenue, improve margins, and enhance campaign ROI. With AI at its core, it transforms how businesses approach pricing and promotions.

          Lift Revenue & Margin

          Precision pricing and promo planning leads to measurable revenue and margin gains.

          Higher Promo ROI

          Spend less and sell more with smarter promotion targeting.

          More Confident Decisions

          Give teams the tools and confidence to test ideas and back decisions with data.

          Faster Time to Action

          Slash planning cycles by automating what used to take days or weeks.

          Ready to grow smarter with AI-led pricing?

          Talk to us about how PredictRetail can help you lift margins, reduce waste, and drive campaign ROI.

          Book a Demo Talk to a Pricing Expert

          Who It's For

          PredictRetail is designed for commercial leaders, category managers, and analytics teams who need to optimize pricing strategies, improve promotional effectiveness, and enhance demand forecasting across channels.

          Commercial & Revenue Teams

          Plan pricing strategies with confidence, react faster to the market, and grow profitably.

          Category & Trade Managers

          Design winning promotions and improve category performance with real-time insights.

          Analytics & Pricing Teams

          Model scenarios, validate assumptions, and unlock deeper insights across the product lifecycle.

          Related Products

          PredictRetail integrates seamlessly with other Smollan products to provide a comprehensive retail intelligence solution. It enhances capabilities in trade management, sales optimization, and data analytics.

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          Retail BI Platform

          Gain real-time insights into store sales, stock, pricing, and promotions with a unified retail BI platform.

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          DO Scan

          EPOS Insight for FMCG

          Transform fragmented EPOS data into actionable insights to grow market share, maximise promotional ROI, optimise distribution and category performance.

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          Sales Optimiser

          Daily Retail Performance Insights

          A practical daily insights solution to help you influence the levers of sales, from availability and distribution to promotional execution - at the speed of the business.

          Daily Sales TrendsPromo ComplianceAI Growth Forecasts
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          Not sure where to begin?

          Share your business challenge, and we'll recommend the best-fit solution from our product ecosystem.

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